Empowering Communities: Julissa Soto Leads Cultural Brokers

An impactful event unfolded in South Los Angeles: the Cultural Brokers, Navigators, Promotoras de Salud Training.

Julissa Soto

5/30/20242 min read

Empowering Communities: Julissa Soto Leads Cultural Brokers, Navigators, Promotoras de Salud Training

On May 29, 2024, an impactful event unfolded in South Los Angeles: the Cultural Brokers, Navigators, Promotoras de Salud Training. This on-site training session, orchestrated by the Los Angeles County Department of Public Health (LAC DPH) Vaccine Preventable Disease Control Program (VPDCP) in partnership with the Los Angeles Immunization Coalition (ICLAC) and Julissa Soto Latino Health Equity Consulting, aimed to confront the significant health disparities in vaccination rates among racial and ethnic minority adults in the region.

The training was spearheaded by Julissa Soto, a distinguished advocate for Latino health equity, under the theme "The Power of Cultural Validation." This initiative sought to boost vaccination rates and address the inequities in influenza and COVID-19 vaccination coverage, focusing particularly on Black and Latino adults aged 50 years and older, who have been disproportionately impacted by these diseases.

Addressing Barriers and Enhancing Education

The training pursued several essential objectives:

  1. Understanding Barriers: Participants explored the various obstacles that hinder COVID-19 and influenza vaccination among adults in local communities, including limited healthcare access, stigma, racism, and historical distrust in government and healthcare systems.

  2. Identifying Inequities: The session aimed to pinpoint specific vaccine inequities and opportunities to improve vaccine education and access at the local level. Understanding these gaps enables more targeted efforts to meet the community's needs.

  3. Developing Collaborations: The training sought to foster and enhance local collaborations to improve vaccine education, outreach, and access. These partnerships are crucial for creating sustainable changes and improving public health outcomes.

  4. Sharing Knowledge: Participants engaged in a shared learning environment, exchanging challenges, results, and outcomes throughout the project period. This collective approach ensures continuous improvement and adaptation of strategies.

The Context: South Los Angeles' Health Landscape

South LA, home to over 1 million residents, faces severe health disparities. The area has the highest rate of overall poverty in Los Angeles County, with 31% of residents living below the federal poverty line. Education levels are notably low, and the region is classified as a 'health desert' due to the shortage of local healthcare providers.

The COVID-19 pandemic has starkly highlighted these issues. The mortality rate from COVID-19 in South LA stands at 497 per 100,000, significantly higher than the county average of 333 per 100,000. Factors such as limited access to healthcare services, systemic racism, and pervasive health misinformation have exacerbated these disparities.

Bridging Gaps Through Community Empowerment

Given the high levels of poverty, morbidity, and mortality in South LA, this training was both timely and essential. It recognized the critical need for culturally sensitive approaches to healthcare, particularly in communities where English literacy is low and access to reliable health information is limited.

By empowering cultural brokers, navigators, and promotoras de salud, the training aimed to create a network of informed and motivated individuals who could bridge these gaps. These community health workers were equipped to provide accurate health information, combat misinformation, and advocate for better healthcare access for their communities.


The Cultural Brokers, Navigators, Promotoras de Salud Training marked a significant step towards health equity in South LA. Julissa Soto Latino Health Equity Consulting and the Los Angeles Immunization Coalition made a lasting impact by addressing vaccination disparities and fostering a more informed and connected community. This event was not just a training session but a beacon of hope for better health outcomes and equity in one of LA's most vulnerable regions.